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Keyword density is that the percentage calculated supported by the number of times a keyword occurs inside the content of a webpage divided by the entire word count. Keyword density/keyword frequency remains a reasonably strong indicator to work out the most focus keywords and keyword phrases for a selected webpage.
For today’s search engines keyword density is simply a really small factor when it involves ranking pages for a selected keyword. it's however important to use your focus keyword(s) inside all the important on-page elements: Title tag, Meta description, H1, body, alt tag, and internal links to form sure search engines understand your content. additionally, to the on-page elements, off-page factors like backlinks and anchor text still play a major role for search engines when indexing and ranking your webpages.